Upon his return to Manchester in 2013, Adam joined Simon Rogan to launch The French at The Midland Hotel in his first role as Head Chef, and within the year he was awarded The Caterer’s Acorn Award, which recognises the brightest young talent in the hospitality industry. In 2014, Adam won Manchester Food Festivals ‘Chef of the Year’.
Adam took over the reins of The French in November 2016, following Simon Rogan’s departure from The Midland Hotel. His menus showcase his own personal style of modern British cooking, and The French underwent a refurbishment in 2017, including the addition of a chef’s counter which allows interaction between the chefs and guests.
Adam appeared in BBC2’s Great British Menu 2016 series and won a coveted place at a banquet at Westminster Palace to celebrate Great Britons of HM The Queen’s reign with his spectacular dessert
– The Golden Empire. Adam returned to take part in the 14th series of Great British Menu in April 2019, hoping to represent the north west at a banquet celebrating 50 years of British pop music. Adam succeeded in the regional heats to reach the final of the competition. His winning dish, Comfort Food Sounds Good, (a stew of chicken, pearl barley, sweetcorn, turnips and leeks), provided the main course at the banquet held at the legendary Abbey Road Studios in London.